PUBLIC MARKS from gregg with tags media & presse

On one side there’ll be the ad supported sites like the HuffPost, Buzzfeed, the Daily Mail, and Forbes who have embraced their role as aggregators, choppers, and filterers out of other people’s work. On the other side will be the publications which have figured out a way to pay for all of those real costs of journalism I listed above. They’ll have combined a variety of business models to allow them to run almost entirely ad-free, funded in large part by readers.

Today we are pleased to give everyone a little sneak peak of the soon to be released USAToday.com. The project took over a year to complete, involved all departments within Fi from strategy to UX to design to development, and was spear-headed by the desire to radically re-imagine the way users interact with news online. The new innovative page-turning model of the website allows users to flip through pages while reading articles, changing the experience of reading news online to that of reading a digital magazine. It also allows for large and immersive interactive ads that support video between the news pages – modernizing the canvas for digital advertising.