July 2005
I have an idea
by 1 otherAdvertising Intellectual archive. An online and accessible pool of knowledge about the advertising industry.
Billboard advertising for Sunsense Suncream, winner of a Cannes Bronze Lion award.
The billboard uses over 12,000 aluminum pegs on a white background to to create images in the sun instead of conventionally printed media. When there is no sunlight the billboard appears to be blank, but in the sunshine a sunbathing woman appears.
Chitika - eMiniMalls: Interactive and Intelligent Banners Ads
In real-time, eMiniMalls selects the top products for your web page and displays interactive information such as product ratings, descriptions, reviews, related Blog content and even where users can get the best buy on the net.
June 2005
Mom-To-Be Advertises Baby As Billboard
Hutchison, a stay-at-home mother, has placed notices on the Web sites Craigslist and eBay seeking bids of at least $1,000 for the rights for one month.
Product placement in governor's TV ad
The 30-second spot promoting Arnold Schwarzenegger's ballot agenda prominently displayed Diet Pepsi on the table.
May 2005
Le Monde.fr : Les grandes marques tentent, avec plus ou moins de succès, de pénétrer le monde des blogueurs
Nice article about how brands are using blogs for advertising (in french only)
Welcome to Tobii Technology
Eye-tracking technology applied to usability research and computer interaction solutions.
Peugeot 407
Experimental-narrative website for Peugeot 407
Project fox | Re-designing the way of life and mobility.
by 1 otherIn collaboration with MTV, Volkswagen is about to launch 'Project Fox'; the event will bring together young hip designers, artists and cooks who have been invited to develop and implement their creative ideas to support the launch of the new VW Fox.
Voicevertising
Floyd Hayes put his voice up for sale on eBay, promising to shout out a brand name as loud as possible every fifteen minutes for an entire week.
GWEI - Global Web-Marketing & E-Business Information Magazine
Subversive web project, which aims to buy Google with funds generated via Adsense - Google's own advertising program.
March 2005
BrightHouse Neurostrategies
The world's first Ideation Corporation, brings analytics and creativity together.
Body Billboardz
Advertise on human body parts.
February 2005
THE VIRAL CHART - VIRAL ADVERTISING
by 1 otherMonitors and reports the performance of viral advertising campaigns from around the World in a real time on-line Chart.
Consumer Whore
Unlikely marketing and branding shemes.
The invasion of the advertising blogs
A listing of the best advertising blogs, dedicated to advertising, PR and Branding.
Streetvertising
Nuns have discovered the perfect advertising medium, on the back of homeless peoples coats.
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