February 2006
October 2005
The Advantages of a Keyword-Rich Domain Name
by jmaddock
People often seem to ask how important it is to include keywords that they want to rank for in their domain name. The answer is that it’s not essential, but it helps a lot.
Judging Competition (SEO)
by jmaddock
So, you’ve found some words or phrases you want to optimize for, but you don’t know how to judge their level of link building competition… You’ll be happy to hear that there’s a very simple formula for doing just that.
September 2005
Choosing Primary Keyphrases
by jmaddock
When optimizing a page, the basic first step is to know what to optimize for – that is, what words or phrases you want to have a high ranking for.
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