January 2006
$5.75 Billion Spent on Search Advertising in 2005
A recent study by the Search Engine Marketing Professional Organization (SEMPO) has found that advertisers in Canada and the United States spent $5.75 billion on search engine marketing campaigns over the past year.
November 2005
The Truth about Hyphenated Domain Names and SEO
Most people understand the benefits of having keywords in a domain name, but one question that is asked in forums is whether it is necessary to seperate keywords with hyphens.
October 2005
Popular Search Engine for Sale on eBay
by 1 otherThe award-winning meta search engine, Jux2, has recently been put up for auction on eBay.
Google Shows its Charitable Side
As ruthless a competitor as it is in the business world, Google has managed a way to show it’s tender side in the form of a new charity division.
AOL Buyout in the Works?
The future of AOL hangs in the balance as Time Warner is reportedly entering talks with several major companies, including Yahoo, Microsoft, and Google.
Yahoo to Include Blogs in News Search
Yahoo has announced that it will soon be including blogs and other grassroots publications in their popular news search service.
Yahoo Launches Podcasting Search Service
In an attempt to keep up with current market trends, Yahoo has launched a suite of tools to search for, arrange, and rate the many digital audio “podcasts” that have recently flooded the web.
Google Combines Maps and Local
Google has taken its popular Maps service out of beta, and integrated it with Google Local.
Google and Sun Microsystems Form Software Distribution Partnership
An agreement has been made between Google and the technology firm, Sun Microsystems, which involves the two companies entering into a cross-promotional partnership.
Yahoo Acquires Upcoming.org
Yahoo has just completed a deal to purchase Upcoming.org, a social bookmarking site that allows members to post the time and place of local events.
42% of Searchers Click the First Result
A recent study examining the behavior of search engine users, and led by Professor Thorsten Joachims of Cornell University, has uncovered some interesting findings.
September 2005
Google to End Size War with Yahoo
Google has recently announced that they will no longer be publicizing the total number of pages indexed in their database.
Microsoft Launches MSN AdCenter in France
Microsoft Corp has just launched MSN AdCenter, its much-anticipated paid search service, in France, after a six-month pilot program.
Google Introduces "Remove Result" Feature
Google has added a new feature to their personalized search service, allowing users to remove certain results that they don’t want to see. There will also be a tool to report useless and spammy websites.
MIVA Introduces New Algorithmic Web Search
MIVA has partnered with FAST Search to offer an algorithmic internet search function to its distribution partners in the UK.
Intellext Launches MSN Toolbar Add-On
Intellext Inc. has expanded the capabilities of Microsoft’s MSN Toolbar, by adding a proactive research tool, and delivering information directly from the web to a user’s desktop.
Google won't Edit Search Results to Prevent "Google Bombing"
Google has announced that they will not be hand-editing search results to prevent cases of Google Bombing (the use of irrelevant link anchor text on other sites to improve rankings).
FatLens to Release Six New Retail Search Engines
A recent Internet Retailer report indicates that FatLens will soon be expanding to offer six new vertical search engines.
New Study finds that SEO is more Beneficial Than PPC
A new search engine marketing study performed by JuniperResearch and iProspect suggests that most internet marketers see a higher ROI from organic search engine optimization than from pay-per-click advertising.
AOL May Switch from Google to MSN
Some sources are indicating that the world’s biggest ISP, America Online, may soon be switching from offering Google Search on their site to offering MSN instead.
MSN Introduces New APIs
New applications of MSN Virtual Earth and MSN Search have been made available to internet publishers this week.
Yahoo Unveils Instant Search Beta
This Thursday saw the introduction of the beta version of Yahoo’s new Instant Search tool.
Google Launches Blog Search Engine
Google has now finally made its inevitable entrance into the blog search industry.
When it Comes to Search Engines, Links are Power…
One of the fundamental driving forces behind a website’s ranking is the number of incoming links it has.
The Importance of SEO
So why do people optimize their websites? In many ways, the answer to this question is the same as to why people make websites in the first place…
