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18 July 2006 14:00

18 July 2006 01:00

A Web Site So Hip It Gets Laddies to Watch the Ads

by bluexmass
Heavy has attracted mainstream marketers like Virgin, Sony, Unilever, Verizon, NBC Universal and Burger King, often by blending content with advertisers' products.

17 July 2006 02:00

Branded entertainment - Wikipedia, the free encyclopedia

by bluexmass
Branded entertainment is the combination of an audio-visual programme (TV, radio, podcast, etc.) and a brand.

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